Description
Delivering an exceptional customer experience (CX) is key to driving business success. This course Customer Experience Foundations is designed to provide you with the skills, strategies, and tools needed to elevate customer satisfaction as well as loyalty and engagement. Whether you're new to CX or looking to enhance your expertise this course covers everything from understanding the core principles of customer experience to implementing cutting-edge strategies for improvement.
Throughout the course you will learn to ...
Master essential CX concepts, including Customer Journey Mapping, Customer Segmentation, and Voice of Customer (VoC) analysis. Apply powerful frameworks like the KANO Model and VoCs to CCRs to CTQ approach to prioritize customer needs and drive quality.
Leverage AI and automation, including tools like ChatGPT, to enhance personalization and operational efficiency. Develop Personas, create targeted experiences, and use CX metrics to measure and optimize success.
Leverage customer segmentation to categorize customers into meaningful groups, enabling personalized interactions and targeted strategies that maximize satisfaction and engagement. Conduct internal assessments of your organization’s CX practices, ensuring that customer feedback is efficiently captured, analyzed, and integrated into business decisions for continuous improvement.
By the end of this course you’ll be equipped to lead CX initiatives that drive long-term business growth and create lasting customer relationships. Perfect for professionals in CX, marketing, sales, or anyone looking to make a positive impact on their organization’s customer experience.
Course Info
Frequently Asked Questions
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